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GEORGE NAJJAR,President / Chief Executive Officer
George Najjar, Founder, President, and CEO of Boresha International,
Inc. brings a high level of discipline, commitment, and professionalism to
his vision of setting new standards of excellence and creating an exceptional
business model that will greatly enhance people's quality of life.
Identifying a strong opportunity in the automotive industry over 16 years ago,
George first began his career as a salesman at a Ford Motor Company dealership, and
went on to quickly breaking company sales records. Soon thereafter he joined
BMW, where he soon became one of the top 10 salespeople in the nation. George
was promoted to Sales and Finance Director where he tripled sales volume,
receiving the company's No. 1 ranking in the country as Sales and Finance
Director for BMW.
Combining his experience within the automobile industry and finance, George
founded and operated ACAcars.com in 2002, which has diversified into a retail
operation comprised of two highly successful dealerships.
George's role as CEO of Boresha includes providing the overall vision of
the company and its strategic direction. Under his leadership, he brings
entrepreneurial instinct, integrity, and extensive business experience to
Boresha.
A resident of California for over 23 years, George graduated from San Francisco
State University with a degree in Electronics and Electrical Engineering.
MICHAEL C. BABCOCK,Vice-President & International Marketing Director
Mike Babcock, Founder, Vice President, and International Marketing
Director of Boresha International, Inc., has set out to create a company
built on the principles of trust, integrity, and ethics, that at its
foundation would put people first, give back to the community, and
become a home for its employees.
An entrepreneur at heart, Mike has built, owned, and operated a number
of successful companies within the marketing and service business for
over 20 years. Mike has received a number of awards for consistently
being ranked as the top salesperson within his industry. In addition
to the success of his own company, Mike has been instrumental in the
creation, fund-raising, and marketing of numerous companies in a variety
of industries.
Continuing his track record of success, Mike was able to simultaneously
build one of the most successful marketing organizations and one of the
top cooperative marketing companies worldwide. In a very short time,
Mike achieved the top position possible in that company, where he was
consistently recognized as one of the overall top producers worldwide, in
addition to building an organization of thousands of representatives.
With his vast experience in the cooperative marketing industry and
his entrepreneurial successes, Mike Babcock brings a unique combination
of vision, experience, and dedication to all aspects of this exciting
company.
Mike's role as Vice President and International Marketing Director
within the company includes utilizing his leadership skills to support
the corporate structure, designing the overall marketing strategy for
the company, and leading the marketing efforts of the representatives in the field.
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BRUCE LEVITIN,Chief Operating Officer
As a seasoned executive, Bruce Levitin joins Boresha as its Chief Operating Officer. With 40 years of experience in securing accelerated revenue growth and successfully building profitability for large corporations, Bruce is instrumental in skyrocketing Boresha to the next level of excellence within the Health and Wellness industry.
Prior to joining Boresha, Bruce spent 18 years with Grand Auto Inc. working through the ranks to the level of Senior Vice President. Grand Auto was a large multi-unit auto parts and service retailer, located on the West Coast.
After Leaving Grand Auto, Bruce spent 17 years with The Home Depot serving many positions including Vice President of Supply Chain and Vice President of the Pacific North Region. He spent the past 2 years as a Vice President of 24 Hour Fitness, the largest national fitness chain in the United States.
Bruce donates his time to charities like St. Mary’s Senior Homeless Shelter, KaBOOM and Habitat for Humanity. Most importantly, he enjoys forging memorable moments alongside his wife, Trish and daughter, Michele.
LEONARD DI GIOVANNI,Vice President of Business Development
Len Di Giovanni, Vice President of Business Development of Boresha International Inc., brings 30 years of success directing multi-faceted business units, with a unique blend of skills and a proven record of helping his clients achieve results. A results-driven leader, Len is passionate about "creating an organization and environment that allows people to succeed and grow with the end result being revenue and intrapersonal improvement."
Len's successful approach to business stems from his experience in various executive and Board of Directors leadership positions, where he has created corporate teams, customer service support, developed sales plans and marketing strategies, and headed new business development. He has been involved in the marketing of emerging solutions to accounts such as Boeing Aerospace, Lockheed/Martin, Deutsch Airbus, Hughes Aerospace, and Lowe's, and supported over 500 distributors, internationally.
Len graduated from St. Mary's College with a Bachelor of Arts Degree in Business Administration and English. He served as an Officer in the United States Army; while in the Vietnam War as a Forward Observer, than appointed to an Executive Officer assignment receiving two Bronze Stars for his exceptional service.
Len brings a rich history of service experiences both on "For Profit" and "Non-Profit" Board of Directors and is currently the President of the Livermore Charter Learning Center Board of Directors. Among other interests he has taught Biblical Studies at the college level.
Len and his wife Sue have four grown children and six growing grandchildren.
DR. ANN DE WEES ALLEN,Alpha Scientist
Dr. Allen is a distinguished professional, Clinical Researcher, Board Certified Doctor of Naturopathy with twenty-four years of in-depth research in the field of L-arginine biochemistry, L-arginine Isoform pathways as related to genetic polymorphisms, anti-aging, growth hormone, Glycemic Index, Clinical Research, Lipoprotein Lipase (LPL), thermogenesis, adiposity in humans, Othomolecular Nutrition, Nutritional Anthropology, sports nutrition, Low Glycemic glycosides, Nanotechnology, and Picotechnology.
As you can see by her bio, Boresha International is poised to blast to the forefront of the Health and Wellness Industry.
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