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GEORGE NAJJAR,President / Chief Executive Officer
George Najjar, Founder, President, and CEO of Boresha International,
Inc. brings a high level of discipline, commitment, and professionalism to
his vision of setting new standards of excellence and creating an exceptional
business model that will greatly enhance people's quality of life.
Identifying a strong opportunity in the automotive industry over 16 years ago,
George first began his career as a salesman at a Ford Motor Company dealership, and
went on to quickly breaking company sales records. Soon thereafter he joined
BMW, where he soon became one of the top 10 salespeople in the nation. George
was promoted to Sales and Finance Director where he tripled sales volume,
receiving the company's No. 1 ranking in the country as Sales and Finance
Director for BMW.
Combining his experience within the automobile industry and finance, George
founded and operated ACAcars.com in 2002, which has diversified into a retail
operation comprised of two highly successful dealerships.
George's role as CEO of Boresha includes providing the overall vision of
the company and its strategic direction. Under his leadership, he brings
entrepreneurial instinct, integrity, and extensive business experience to
Boresha.
A resident of California for over 23 years, George graduated from San Francisco
State University with a degree in Electronics and Electrical Engineering.
MICHAEL C. BABCOCK,Vice-President & International Marketing Director
Mike Babcock, Founder, Vice President, and International Marketing
Director of Boresha International, Inc., has set out to create a company
built on the principles of trust, integrity, and ethics, that at its
foundation would put people first, give back to the community, and
become a home for its employees.
An entrepreneur at heart, Mike has built, owned, and operated a number
of successful companies within the marketing and service business for
over 20 years. Mike has received a number of awards for consistently
being ranked as the top salesperson within his industry. In addition
to the success of his own company, Mike has been instrumental in the
creation, fund-raising, and marketing of numerous companies in a variety
of industries.
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Continuing his track record of success, Mike was able to simultaneously
build one of the most successful marketing organizations and one of the
top cooperative marketing companies worldwide. In a very short time,
Mike achieved the top position possible in that company, where he was
consistently recognized as one of the overall top producers worldwide, in
addition to building an organization of thousands of representatives.
With his vast experience in the cooperative marketing industry and
his entrepreneurial successes, Mike Babcock brings a unique combination
of vision, experience, and dedication to all aspects of this exciting
company.
Mike's role as Vice President and International Marketing Director
within the company includes utilizing his leadership skills to support
the corporate structure, designing the overall marketing strategy for
the company, and leading the marketing efforts of the representatives in the field.
LEONARD DI GIOVANNI,Chief Operating Officer
Len Di Giovanni, COO of Boresha International Inc., brings 30 years
of success directing multi-faceted business units, with a unique
blend of skills and a proven record of helping his clients achieve
results. A results-driven leader, Len is passionate about "creating
an organization and environment that allows people to succeed and grow
with the end result being revenue and intrapersonal improvement."
Len's successful approach to business stems from his experience in
various executive leadership positions, where he has created corporate
teams, customer service support, developed sales plans and marketing
strategies, and headed new business development. He has been involved
in the marketing of emerging solutions to accounts such as Boeing
Aerospace, Lockheed/Martin, Deutsch Airbus, Hughes Aerospace, and
Lowe's, and supported over 500 distributors, internationally.
Len graduated from St. Mary's College with a Bachelor of Arts Degree
in Business Administration and English. He served in the United States
Army as 1st Lieutenant, Field Artillery, and in Vietnam as a Forward
Observer, and appointed Battery Executive Officer. Len received the
Military Medal Award and two Bronze Stars for his exceptional service.
Len has served on several Boards of Directors, including The Floor
Covering Installation Contractors Association, Just Say Y.E.S. Foundation,
Shiloh Christian Fellowship, Global Education Partnership, the Advisory
Board of Floor Universe, and as a teacher of Biblical Studies at
the college level.
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